Honda Teams Up With PPG’s Business Solutions

Automotive Refinish has announced the formation of a strategic alliance with American Honda and its new Body Shop Recognition Program. American Honda has approved the credentials of PPG’s Certified First Network and MVP Business Solutions programs as qualifying refinish supplier performance programs.

“We are pleased to form this relationship with American Honda,” said Steve Topczewski, PPG OEM business development manager. “Honda has a solid quality reputation and sets very high standards for its collision center network. Being selected to team up with them through our Certified First and MVP programs is something we can be proud of.”
American Honda will recognize dealer-owned and independent body shops in the U.S. that

1.Participate in the PPG Certified First and MVP programs
2.Adopt its OE Connection’s Collision Link software program
3. Conduct a minimum number of transactions through the Collision Link system

Collision shops meeting the above requirements will have their name, address and contact information entered in a searchable database accessible by Honda/Acura owners as well as receive a plaque noting their commitment to refinish excellence.

Qualifying PPG-affiliated collision centers must be sponsored by a Honda/Acura dealer participating in the American Honda Collision Select Program. Additionally, eligible collision centers must adopt the OE Connection CollisionLink parts ordering software as a prerequisite to the program.

The Certified First Network is PPG’s national network of performance-driven collision centers designed to help participants effectively promote and improve their business through use of effective consumer and insurance marketing tools. PPG’s MVP Business Solution program encompasses a full range of business development training and support offerings that focus on improving the quality, speed and cost of running a performance-driven collision repair business.